Du CRM au Marketing Collaboratif

Plus j'y pense et plus j'y soucris.

Le CRM ou customer relationship management est la clé d'un bon business.

A plusieurs égards.

Il amène réactivité, confiance et considération.

Et c'est ce qu'attend le client.

Il y a des bénéfices dans les deux sens. L'entreprise est plus réactive aux tendances du marché et dope sa créativité par le marketing collaboratif.

Brooks Brothers Facebook Comment Policy

I was returning from a weekend in Paris when I saw this post which regrettably does not exist anymore and whose I only a partial copy of it unfortunately. It  is thanks to Joey Duis and his good readings that I stumbled on it. You can follow him @joeyduis, I do not think that he will mind that I do some promotion.

This reading was about the conditions of use of the Brooks and Brothers Facebook wall.

Social Media aggregators and interaction computer - smartphone, where to look to manage your digital life?

For few weeks now I want to take some time to think about the organisation and the flow of my information. I have Facebook for my friends, Linkedin for the professional, Twitter for the social media and monitoring related. Then you have my StumbleUpon that I use like the library of my favorites that I tag.

After that you have 3 emails adresses, a blog where I would like to be more active, a Flickr and a Picasa... I also belong to two networking groups, one on Meetup, another one on a forum.
And well that is not that much...
So what did I do?

I looked at aggregators of social media.

Il y a de plus en plus de bébés sur Facebook.

Alors que le débat fait rage autour de Facebook, je me pose beaucoup de questions sur l'avenir de cet outils faiseur de communité(s). Et de fil en aiguille (mais aussi parce qu'il faut le dire, je suis une grande utilisatrice de facebook), j'en suis venue à une constation. "Il y a de plus en plus de bébés sur Facebook".

Je me demande si le compte facebook va devenir une formalité comme le livret de famille. Tu nais, on te déclare et on t'ouvre ton compte facebook? Je ne serai même pas étonnée qu'il y ait des comptes qui soient créer avant la naissance du chérubin. 

6th sens technology: a new way of interacting with devices and applications.

Through a colleague from work, I came across a video from the TED India where Pranav Mistry (about 13 min long) presents his research and impressive results on 6th sense technology. This technology allows to control computing devices and their applications through intuitive gestures.

The video is really worth watching: